Social Media at NIOSH – The Year in ReviewPosted on by
Last year in January we highlighted the top blogs of the previous year. This year we are taking it one step further to include our top contributions from 2013 across all NIOSH social media channels. It may be news to you that NIOSH is active in some of these areas. If you didn’t know NIOSH was on Facebook or had a Linkedin account, add “exploring NIOSH social media channels” to your list of New Year’s resolutions.
While NIOSH continues to pursue our rigorous science, using social media not only helps us reach a broader audience with our results but allows us to provide information in a format popular with many. The Pew Internet Research Project found that in 2013, 73% of online adults used social networking sites. Be sure to “like” “tweet” or “pin” NIOSH next time you visit the social media channels highlighted below.
In 2013 NIOSH revamped its Flickr site. The new and improved site includes high quality photos that can be searched by sector. All photos are available to the public and have been vetted by a subject matter expert for accuracy, and adherence to OSH best practices. Two of our most popular photos from 2013 are included above.
NIOSH Science Blog
The NIOSH Science Blog posted 36 blogs in 2013. The blog has nearly 19,000 views each month and 32,000 subscribers. Top posts in 2013 include:
- Happy N95 Day! A Guide to N95 Resources
- Ladder Safety: There’s an App for That
- Dangers of Bathtub Refinishing
- Reducing Worker Exposure to ETS
- Free On-line Violence Prevention Training for Nurses
The NIOSH Facebook Page has 20,143 likes at last counting.
Popular posts in 2013 include:
- NIOSH Program: Safe • Skilled • Ready Workforce Initiative
- Reached 7,859
- First NIOSH Comic Helps Dispel Internet “Myth” Do nail guns fire with the same velocity as hand guns?
- Reached 5,614
- NIOSH Safety and Health Topic: Heat stress
- Reached 5,400
NIOSH also has Facebook pages for
In 2013, NIOSH posted our 100th video clip on YouTube. NIOSH YouTube videos have been viewed more than 183,000 times and the NIOSH YouTube channel has 550 subscribers.
Popular NIOSH YouTube playlists in 2013 include:
- World Trade Center Program: Members Stories
- Coal Dust Explosibility Meter (CDEM)
- Science Speaks: Talking to Women in Science
NIOSH has 14 Twitter accounts with more than 250,000 combined followers. The most popular is @NIOSH, which tweets general occupational safety information. Our other accounts, like @NIOSHNoise and @NIOSHTransport, cover specific industries or hazards. We shared around 8,000 tweets this year (and were retweeted or mentioned about 18,000 times in return).
The NIOSH Total Worker Health LinkedIn Group has connected over 600 professionals from around the globe to discuss issues related to the integration of health protection with work-based health promotion and the advancement of total worker health and well-being.
NIOSH started a Workplace Safety and Health board on Pinterst in 2013. We have 28 pins and 1,445 followers. Our top pin of 2013 is a fact sheet on Cold Stress. Check out our other pins and watch for new submissions in 2014.
While Wikipedia is not a social site, it does involve collaborative editing. The articles on the site provide a starting point for millions of topics, including topics relevant to occupational safety and health. The credibility of the material on Wikipedia hinges on the strength of its citations. Of note, NIOSH material is cited by more than 900 unique articles. Approximately 20,000 Wikipedia readers enter the NIOSH website every month for more information.
If you have suggestions for other social media outlets where NIOSH should have a presence, please submit them in the comment section below.