“It must be a balance in everything we do, not too much of everything, keep it simple, not complicated.”
— Abdullah Ahmad Badawi
We are pleased to announce the name of our Blog on the Gateway to Health Communication and Social Marketing Practice – CDC’s Health Out Loud. Thanks to everyone who submitted suggestions. We are sending a fantastic prize (okay, it’s just a CDC coffee mug and a flash drive) to Ian Chaves from Canada. Please keep sending us ideas about how to improve the web site – we want it to be the best possible site for YOU to use!
In this blog, we want to start a discussion on a critical topic, one that we all frequently face in the front lines of public health promotion:
How do you respond to near-term emergencies and also find time for the important long-term health needs of your communities?
So, how do you balance your time and focus between emergency situations or fast-breaking health concerns, and long-term public health problems which ultimately can take the greatest toll on health? Emergencies may require our immediate attention; when the media (or the boss) calls, we have to be prepared to respond. But we can’t forget the tremendous impact that chronic conditions and risky health behaviors can have on the people we serve. Balancing these priorities can be especially challenging for the most vulnerable groups, and more difficult in communities with fewer resources. That’s not to mention maintaining our personal work-life balance!
So tell us: how do you do it? How do you respond to near-term emergency demands, while not losing your focus on long-term health goals? We know there are lots of one- or two-person communities of practice doing critical work to improve health. Share your best lessons learned or if you have some tool you use to achieve this balance – your colleagues want to know!